International financial markets IP 1 Assignment

International financial markets IP 1 - Assignment ExampleThis report is an attempt to look into the differences that exist in two countries where Acme Corporation is considering establishing a Greenfield investment. These two countries atomic number 18 the United Kingdom and Nigeria. Well, it must be remembered that these two countries are totally different in some(prenominal) aspects that can really affect the decision of the corporation to venture into their markets. The UK is a member of the European management and is generally a developed economy with good and well managed sectors. On the other hand, Nigeria is one of the largest economies in Africa with a very large consumer population that drives economic growth. Trade and economic policies The UK prractices an open economy where flock liberalization and competition for free barter is highly cherished and encouraged. Any business is able to exchange freely and invest competitively without any unnecessary restrictions fro m the government. One of the greatest concerns of the government here is to increase the opportunities that exist for international business in order to economically benefit the bucolic. Well, this is after the recognition that change enables countries to specialize in activities that enable them to fully explore and exploit their resources and strengths. This open economy system has enabled the UK to catch high economic growth range over the years especially in the post-war era. The policy has besides strengthened the UKs consumer markert as corporations and businesses strive to stay competitive amid the challenges and realities of this age (Smith, 2010). Over the years the UK has been know as a haven of very favorable trade policies that enabled many of its firms go multinational. Even though this attribute has slightly been lost over the years courtesy of very high cheer rates and the global financial meltdown, the government through the Bank of England has incessantly be en trying to bring down the interest rates and increase the money supply in the banking system with a view of restoring economic stability. heretofore it must be remembered that the trade policies in the UK are generally investor friendly and may not be much different from the US case. Nigeria is a developing economy grappling with the economic challenges that affect just about countries in this category. However, it is a booming economy driven by its productive oil sector united with a very high population that creates a lot of demand for consumer goods and services. Even though the national government of Nigeria recognizes the benefits of trade liberalization and the need to open up the market for international competition, challenges have endlessly been realized. Like in any other developing country, the infant industries have to be protected from the rigidly competition posed by foreign corporations. There also exists the common assumption that free trade can only exist un der an ideal economic system which is always impossibility. Nigerian trade policies are driven under the auspices of the Structural Adjustment Program (SAP) that seeks to restore the economy of the country after several decades of economic instability that bedeviled the country (Olaloku, 2007). As such, the government has been trying to encourage outstanding inflows into the country through foreign direct investments. This is in a bid to reduce the countrys dependence on the oil sector by creating other sources of revenue. However, the federal gover

Rooms Division Assignment Example | Topics and Well Written Essays - 2000 words - 1

Rooms Division - Assignment ExampleThis inquiry foc usances on room division operations with reference to Nadler Soho, which is a strategically located hotel off Oxford Street. The Tottenham court of justice Tube Station is situated 400 meters from the hotel while the British Museum is less than 1 kilometre away. In the neighbourhood ar several bars and restaurants. The Nadler Soho offers state of the art accommodation facilities comprising well-designed rooms installed with Wi-Fi for guests, global digital newspapers and an LED television set. The rooms comprise modern shower rooms and a hair scorched to ensure maximal convenience. Guests are also provided with a small food cupboard and a laptop computer computer safe.There are a set of legislation in the UK that directly influence the room operations for hotels in the UK. The law of civil rights requires that disabled people be treated equally as other guests. Access to rooms must be provided equally and ramps must be built f or use by people with disabilities. Toilets should also be disability friendly among other aspects of the room division. The equality transaction is against discrimination of any kind including disability, gender, marital status, race, religion and sexual orientation among other social aspects that are predisposed to discrimination (Clark & Chen, 2007).The fire safety regulations of 1988 require room division to guarantee safety for guests and employees. recruit spills must be clearly marked and adequate information provided to the guest in case of a fire outbreak. All such exists are required to open outwards to maximize efficiency of exit in case of fire. Fire fighting equipment need to be installed and marked clearly. Fire retardant piece of furniture and fittings are a statutory requirement. Fire drills are required regularly to assess the effectiveness of answer to fire accidents. Guests should not be exposed to health hazards such as electrocution, falling debris and loc omote among other health hazards. Gas Safety

Performance mgmt Essay Example | Topics and Well Written Essays - 500 words

work mgmt - Essay ExampleThe suggested style is to begin by leading through example among managers and understanding why the difficult employees behave like they do. In the course of this understanding, root causes will be unearthed and lasting solutions open for the growth and profitability of the enterprise.1. Pay attention to correct unwanted employee behavior, it is important that the responsible managers do non ignore the difficult employees when they act inappropriately. By yelling at these staff, the root causes of their achieves will not be identified and the end result being lack of productivity and further rebellion.2. Take immediate action Managers should act as soon as possible on poor behavior when evidence of such(prenominal) is witnessed. Failure to act in real time will lead to further escalation of the problem. It is sometime far-famed that a number of employees with misconduct issues do not realize that their actions are offensive to others around them and the n immediate action goes a long way in bringing to their attention the wrongs in their actions for accompanying corrections.3. Carry out a personal investigation of the problem After sufficient investigation by the manager, it is important that he calls the person to a private meeting to find out if he knows virtually the said misbehavior. If it is determined that he is not aware of the conducts as inappropriate, then a clear comment should be made to him on what is considered appropriate and what is not (Williams, p 48). The employee should in this meeting be stipulation the chance to respond to the allegations by the manager to help further shed light into the root causes of the problem.4. turn in support It is the responsibility of managers upon taking note of negative behaviors and discussing them with the affected discussing employee to initiate a coaching chopine aimed at helping these members of staff adopt better and acceptable behavior in work places. It is

Dubai Police Website (Fines Section) and Privacy Concern Statistics Project

Dubai Police Website (Fines Section) and Privacy bushel - Statistics Project ExampleIncidentally, such monitoring is not exclusive to Dubai. Traffic monitoring in England and the the States is done through the use of cameras. Furthermore automated toll collection methods and vocation law enforcements know been carried out through an online system (Blumberg, Keeler, & Shelat, 2005). In effect, massive public surveillance is regularly and extensively world done on the road. However, while intentions for publicly exposing details of traffic violations and fine impositions atomic number 18 not malicious, reliable individuals find that such an exposure is an invasion to their privacy.The negative reactions are common in many aspects of the automobilist hierarchy, and complaints that such a system invades peoples privacy are abundant. Some people are wary that strangers or ill-thinking people will track them down with the use of the online system of the Dubai Police. However, there are also those who approve of the system because it allows for an easier and more effective form of tracking down ones violations and paying for these violations.Out of these, 57.8% were male (n = 185) and 42.2% were female (n = 135). In terms of distribution by age group, 10.3% were 18 to 22 years old (n = 33), 25.3% were 23 to 26 years old (n = 81), 23.2% were 27 to 30 years old (n = 74), 21.2% were 31 to 40 years old (n = 68), 11.9% were 41 to 50 years old (n = 38), and 8.2% were 51 to 60 years old (n = 26).The study wishes to find the demographics of those committing traffic violations. Table 1 shows the frequency and theatrical role distribution of the respondents who received a traffic violation. A total of 66% (n = 212) of the respondents received a traffic violation, with 124 males and 88 females. For both males and females, more respondents received a traffic violation than those who did not receive a traffic violation, n = 124 and n = 88, respectively. For the

Ethics & the War on Terror Assignment Example | Topics and Well Written Essays - 250 words

Ethics & the War on dread - Assignment ExampleBasing on this it would be inappropriate to accord them the rights stipulated in the Geneva meeting as they are a threat to the society.Secret prisons such as the Guantanamo Bay are important in curbing terrorism. Terrorists are oftentimes scared by the thought of being taken to such prisons which defecate negative qualities and where save high profile law breakers are taken (North Atlantic agreement Organization, 2014). The chances of escaping such harsh conditions alive are negligible and so that acts as a negative motivation to discourage the acts of terrorism. On the other hand such prisons may not be the best as the United States may not be so certain that the criminals will be accorded the right penalization as per their actions. Chances of escape are also increased.Responding to the students post on the Patriot figure that allows the government to access ones texts, emails and chat messages, I concur with the argument that is presented that this is right since only the criminals have anything to hide in such conversations. This trend should therefore be upheld to address the cases of terrorisms and discourage it. The conversations often contain leading information to the criminals hide outs and their ill

Global Warming and Agriculture Essay Example | Topics and Well Written Essays - 1000 words

Global Warming and Agriculture - Essay ExampleBiologists believe that the agriculture practices intend a very carefully designed natural pattern in which the production is limited by a specific amount of natural growth. If these limits were pushed too far beyond, their natural allowance then, the cycle would be destroyed leading to a decline in productivity in general. However, with the increase in international warming, and drastic undefined climate change and decrease in agricultural produce proves the dilemma that both the changeables work negative to each other, (negative correlation) and shows how vulnerable the entire system is upon the external changes such as the climate. Thus, it destroys the radical concept of sustainable agriculture, as this system was supposed to have an adaptive capacity, as the ability to coiffe to climate change, to moderate potential damages, to take advantages of opportunities, or to cope with the consequences (McCarthy et al., 2001).Climate is the most significant variable of agriculture, whose even the slightest variability has pertinent effects upon the flash back produce. The climate may have a stronger jounce through indirect factors such as soil, piddle and terrain which influence the yield are actually produces of the withstand conditions, and even slight variability in it, can have a massive impact upon the crop yields, which might be positive or negative, but certainly varying the regular pattern of production. Sustainability was the idea, which precious to enhance the economic development of the world, in lure of the future generations. The ecologists were concerned with the increasing soil erosion, water depravity and its contamination, pest attacks and their immunity to chemicals, and foremost the social and economic equity all arising t and from the omit of production and its increasing variability.Ecologists worldwide through the analysis of historical data of crop yield conjure that mankind had through decades

Consumerism Essay Example | Topics and Well Written Essays - 500 words

Consumerism - shew ExamplePart of the problem is the image that we are expected to portray. Most people subscribe to the theory, if everyone else is purchase it, then I want that too. If one of your friends went out and bought a new Ferrari, even though he already owned four cars, then you would inevitably feel envy towards him. Society would demand that you went and did just now the same thing because you cannot look out of place.Broken down, consumerism basically is correlated with social standing. If you are of a certain social class, then specific lifestyle choices are expected of you. Take for instance our propinquity friend who is making not much more than the minimum wage. She is a immaturer so in that respect are always expectations that she is cool enough for her peers. Peer pressure plays an enormous part in consumer spending. Our teenage neighbor makes only $8 per hour, which is barely enough to survive yet she is spending hundreds of dollars on Gucci topographic po int and Prada bags. We must ask ourselves why she feels the need to be extravagant when she cant afford it. The causal agency for this is twofold (1) she has to uphold an acceptable image to her peers and (2) she is constantly being bombarded with advertising telling her that her life would be incomplete without a certain product. Advertisers generally use famous people to help promote their products because the lawful consumer looks up to them as a role model. Our neighborhood friend is no different from the rest of usshe feels pressured to live a lifestyle that is perceived bring happiness in our lives.The problem with consumerism is that it increases the gap amongst the rich and the poor. According to the World Bank, the richest 10% of people on earth account for over half(a) the total consumption. On the other hand, the poorest 10% only contribute less than 1% towards the global total. Consumerism is impart to the breakdown of societies as

Gravess Disease Essay Example | Topics and Well Written Essays - 500 words - 36

Gravess Disease - Essay typeThis paper outlines that the patient is related to a family with a history on autoimmune diseases. There ar many ways to treat Gravess disease but in this case, Radioiodine has been found to be safe and efficient. It involves use of iodine radioactive isotopes to induce hypothyroidism which is easy and cheap to treat. The wink case cogitation showed that, endocrine glands that are likely to induce symptoms portrayed by the patient are adrenal glands, kidney, liver, or ovaries. There are also a number of hormones involved the first one is androgen that is responsible for(p) for growth of hair below the abdomen and on t blues, but at higher concentration cause growth in other body parts such as the face in this case. The second one is Cortisol hormone that control metabolism in the liver and muscle fats that led to travail and injury of capillaries walls which explain the abdominal pains. The other involved hormones are aldosterone and steroid hormone s. Adrenal diseases are associated with adrenal gland problems which may be either primary or secondary. The main different on the cardinal is the impact on the body functions. A primary gland problem exists when only the gland is affect while a Secondary gland problem affect other body organs such as the liver or the heart. Alterations of these hormones are mostly caused by adrenal insufficiency or high blood pressure.As the discussion declares the patient in the third case study could be diagnosed with hyponatremia characterized by the low serum sodium, unconsciousness, and muscle weakness. Low sodium test would be caused by atrial stress from increase of pressure on central nerve stimulating production of atrial natriuretic peptide which hinders resorption of Na+ back into the blood stream. However, normality in potassium levels, Cl- levels and HCO3 levels on lab results shows that the patient was undiagnosed for some years.

Assignment2 Essay Example | Topics and Well Written Essays - 1750 words - 3

Assignment2 - Essay ExampleIBM pee lead York continued with its drastic expansion into Germany with the aim of developing machines a few weeks after Adolf Hitler ascended to power. In 1933, Hitler apply statisticians as his intellectual soldiers. Census departments and statistical offices were among the clients of IBM. Nazi statistical professionals laid claim to what they presumed their developing engineering science was going to achieve. Their entire anticipation was based on the growing creativity of IBM tabulator technology and clout nail tease. Only IBM could create and implement systems to quantify, sort, and identify the German people from the other populations. The 1933 census, with tabulation services and devise assistance given by IBM helped the Nazi achieve their purpose. In 1935, census data that was machine-tabulated significantly increase the approximated number of Jews through the identification of people with a few or a single Judaic ancestor. Over 2000 multi-m achine sets were distributed all over Germany. Moreover, card sorting systems were developed in all camps (Black, 2001). In 1939, other census was conducted to find out the complete number of the Jewish population. The census activities were closely linked with cards and technology supplied by IBM. In addition, Nazi concentration camps had a department which kept records of inmates by the uptake of the slug card technology. Every concentration camp contained a code number for the purpose of care records. In 1943, when prisoners arrived at the concentration camps, they would be assessed physically and for political activities and their information recorded on the punch cards (Black, 2001). Richard Wiggins came up with the idea of the Speak and Spell in 1976. This idea set the landmark for digital processors, being the first one to utilize linear predictive coding to carry out vocabulary synthesis. In 1980, the initial stand-alone, comprehensive digital processors were developed. In 1983, digital processors continued to be more successful. These digital processors were developed on the basis of the Harvard architecture. They contained distinct data and mastery memory. These data processors contained a unique instruction set, with commands, for example, multiply and accumulate, and load and accumulate. Almost more than five years after this invention, a more progress set of digital processors started to spread. This processor contained three memories for recording multiple operands at the same time and contained ironware to quicken tight loops. In addition, this processor also contained an addressing component with a capacity of loop-addressing. Finally, contemporary digital processors have a tremendous performance. This can be attributed to both architectural and technological developments, for example, a wider spate system, fast-access two-level cache, and lower design rules. In my view, these items are significant because they highlight significant ev ents that highlight changes that have led to the development of digital processors. For instance, the Nazi used the punch card technology to record information during the census and in Nazi concentration camps, and the current processors contain tremendous qualities, for example, fast-access two-level cache. Question 2 Henry Edward Roberts was an American entrepreneur, engineer, and medical doctor. In 1975, he created the initial commercially profitable personal

Analysis of Financial Statements Research Paper

Analysis of fiscal Statements - Research Paper ExampleAlthough this high level of debt provides higher level of ROE for the company, the debt levels are quite an high thus entails very huge risks. A major(ip) recommendation for these companies is to conserve their funds sooner of paying dividends, and use these in order to fund their growth instead of relying too much on debt.While the two companies remain profitable, the apparent weakness in their operation is their liquidity position, where in most(prenominal) instances they have less than a dollar in current assets, much less in quick assets to c everywhere a dollar of current liability. Although the companies manage their assets well in terms of efficiency, a major recommendation is to retire current portions of debt by long-term debt in order to improve liquidity position. This deny in liquidity position, as well as the companies aggressive capital structure policies create a perception of higher risks although both are pro fitable in their operations.Over the days, cash proceed from the companys operations has been decreasing. For the period of four years, the cash flow in 2007 is at the lowest at 942.5. This cash flow tops from the companys operations.The companys cost of gross sales has been relatively stable over the years, at 75% of sales in 2004 and 2005, to 76% in 2006 and 2007. Consequently, the companys gross profit judge is stable at 25% in 2004 and 2005, and 24% in 2006 and 2007.The companys expenses in relation to sales has also been at a relatively stable level over the course of four years. The companys marketing expenses are 19% of sales in 2004 and 2005, and 18% in 2006 and 2007. Coles Myer special spends 4% of its sales over the period of four years.After the expenses are deducted, the companys net profit figure plays around 2-3% from 2004 to 2007 3% in 2004, 2% in 2005, 2% in 2006, and 3% in 2007 in proportion to sales. For every dollar of sales, the company receives an after-ta x net profit of 0.02 cents over the course of four years. These figures result in a return on assets of 14% in 2004, 7% in 2005, 6% in 2006, and 8% in 2007.As regards the companys efficiency, the company has increased its inventory turnover over the course of the years from 8.82 in 2005, down to 8.71 in 2006, then up to 9.08 in 2007. The companys frequency of collection has increased too, from 41.21 measure in 2005, to 48.98 times in 2006, and up to 64.22 times in 2007. However, the performance of its assets in relation to sales has been decreasing over the years, from 3.94 in 2005, 3.7 in 2006, and 3.68 in 2007. ii. InvestingFrom 2004 to 2007, Coles Myer Limited has increased its investments in property, kit and boodle and equipment-the companys biggest expenditure as regards its investing activities from 704.1 in 2004, to 925.0 in 2005, 1040.1 in 2006 and 1040.8 in 2007. This signifies some physical amplification on the

Marketing Plan for Company G Research Paper Example | Topics and Well Written Essays - 2500 words

Marketing Plan for Company G - Research Paper ExampleThis discussion stresses that consumers with comparatively higher income level are likely to procure electronic appliances as they want to make their life more convenient, and they are ready to part with their currency for that. Individual with higher income level are inclined towards trying new commodities and thus would be a prime source of companys initial revenue from the newly launched harvesting line. In profit to the income level, geography is another important factor. The company should focus its marketing activities in mostly the urban areas as compared to the rural. There are several other different bases for identification of the target market. It must be unbroken into consideration that one segmentation variable must be superior to another in the pecking order of variables. Other variables for identification of target market would be age, gender, occupation, education, social class, buyer behavior and lifestyle. T his paper declares that the product of the company can be divided into three categories namely convenience goods, shopping goods and specialty goods. following(a) is the classification of the products offered by the company. The marketing target area if the company G would be to create awareness in the market about the newly launch product line. The company would have to organize various forward motion and advertising activities in order to provide adequate exposure to the new product. Price Marketing objective related to the price would be to promote the product based on the criteria that the prices have been set for customers be to different income level. The strategy will assist the company in increasing its customer base as it would increase the target market when people from different income classes are indulged in the buying of the companys products. Place Since the company has established a sound consumer base of franchises in its target market, the

A commentary on the potentials of social media applications Essay

A commentary on the potentials of social media applications - Essay Example11 Supporting of experimentation and take up 12 mental institution of synergies 13 Bibliography 19 Introduction The previous five years have resulted to a growing fermentation within the community of education about web2.0 technologies. The applied science is an umbrella term used to refer to legion(predicate) internet applications including wikis, social networking, virtual societies, folksonomies and blogging among others. Even though these applications differ in function and form, all of them manage a characteristic that is common. That is, the funding of interaction that is internet based within and between groups. Web 2.0 technology marks a different isolation from the 1900s internet applications and also the early 2000s internet applications, allowing forms of exchange that ar interactive rather than broadcast whereby breeding sharing is many-to-many as compared to one to many. Web 2.0 applicati ons focus rough sharing and appropriation of content between community users whose outcome is multiple dimensions of user-driven parley, content re launching and creation and collaboration. Commentators are now talking of a write/read web where individuals can generate easy their own content and also utilize content generated by others. For instance, Wikipedia is unique from the online Encyclopaedia Britanica. This is because, Wikipedia is a record that is open thus being updated, created, refereed and edited by its readers. This has made it derive authority and accuracy from the incessantly ongoing consensus and discussions rather than depending on a single expert word. Given the significance of collaboration, creation and communication to using of the above named technologies, educationalist have been on the forefront pointing out the web 2.0 potential for enhancing and supporting learning. The education agendas have focused on social software emerging practices. Social softw are is reason broadly as software that enables interaction between groups. The most common among individuals are discussion forums that are internet based, dating sites and social networking. From the studies carried out by the Institute for Prospective Technological Studies (IPTS), it was concluded that, tender opportunities for modernising and innovating training and education institutions and for purposes of preparing the 21st century learners, could only be achieved through the uptake of social media applications immaterial settings of formal education (Alan-Mutka 2009, 2010). The increased rates of internet use for mail sending and receiving are a good indicator of the conceived significance of the internet for knowledge and communication. In addition to that, the internet is crucial for information exchange. With the innovation and introduction of multiple applications in social media, interactive and active internet usage has been advance and the trend is further developi ng. The social media applications provide its users with communities and online networks for knowledge exchange and multi-directional communication (Fry 2004, p.305). Moreover, this application allows individuals to share and discommode digital content like videos, photos and music. In the current world, the educational use of social software is not well incorporated. As such multiple actions are needed across practice, policy and developer communities prior to it fit effective and widespread.

Acedemic Dishonesty Essay Example | Topics and Well Written Essays - 500 words

Acedemic Dishonesty - Essay ExampleWhen I had to choose between doing the respectable thing and turning in someone elses work, I made the wrong decision by allowting the pressure to succeed get the best of me. I very much wish I could go back to that night to remind myself why I am here in the source place to get an education and prepare myself for a meaningful career. When I submitted someone elses work, not only did I go against my goals, but I also betrayed this communitys trust. While I very much wish that I had not committed this offense, it has given me an opportunity to reflect on my goals, and realize that my actions are not always aligned with my beliefs. The realization of this inconsistency is the first step towards figure out what steps I need to take to help me remain true to my beliefs and my goals. To avoid a situation like this in the future, I first of all must stay on tip of my school work. Part of what clouded my judgment in the first place was the fact that I let myself fall behind in my coursework. I must work on my time management skills, and purpose ahead so that I have sufficient time to complete all assignments without ever tinge the desperation I felt when I made the decision to turn in another disciples work as my own.

Strategic sales management Essay Example | Topics and Well Written Essays - 3750 words

Strategic gross revenue management - Essay ExampleThe process of having a good human resource base does not end with recruiting people as it is equally important to have motivated employees who coffin nail easily range their personal objectives with the presidential termal objectives so as to bring ab come to the fore organizational efficiency and generate free-enterprise(a) advantage. In order to have motivated employees, it is necessary to ensure a proper job harmonize so as to align the objectives of the employees and the employers. This requires a good recruitment strategy that would actually help in selecting a set of individuals who would be able to align themselves with the job responsibilities as well as the running(a) culture in the organization. This would also boost up the morale of the employees who would be motivated to take up the job responsibilities (Griffin & Moorhead, 2009, p.118). The present study would be based on analysing the recruitment and staffing issu es for the FMCG giant Procter & Gamble. The choice of the organization assumes significance as the company is considered to be among the largest FMCG companies of the world having its operations in diverse geographies with a wide of the mark product portfolio. The study would analyse the present recruitment indemnity of the organization and would try to find forth the possible shortcomings in the strategies of recruitment and staffing presently adopted and implemented by the company. It would also try to arise a proper recruitment and staffing strategy for the organization which would also include the framework for compensation, incentives and reward programs so as to motivate the employees to provide their best effort at the organization. About the Company Procter and Gamble (PROCTER & GAMBLE) is 1 of the most coveted FMCG Company of the world. The organization has its headquarters based in Cincinnati, USA and successfully operates out of 180 different diverse geographic natio ns with a wide array of product offering. The strengths of the organization can be analysed from the fact that its market capitalisation is greater than the GDP levels of many nations. The company also has a well defined policy of serving the society through a well knit policy of corporate social responsibility. The organization also has a well defined recruitment and staffing policy that helps it to fag out the best possible employees. It also has a raining and development program that trains employees to meet the standards undeniable to bring about efficiency in organizations like PROCTER & GAMBLE (Procter & Gamble, 2011). Recruitment strategy Procter and Gamble follows a highly rigorous and comprehensive framework for recruitment and selection. The candidates selected for the organization are generally asked to go in through a rigorous session of numerous rounds of references. In the initial strategy, the candidates are asked to appear for an interview that tests the candidate s ability to produce high volumes of quality work. The candidates pass through two rounds of filtering afterward which a test of general knowledge and general aptitude is conducted. The extent of success in these tests control the level of efficiency of the candidate

Spanish and Flemish Baroque Assignment Example | Topics and Well Written Essays - 500 words

Spanish and Flemish Baroque - Assignment Example more regard Diego Velazquez monumental Las Meninas as bingle of the greatest paintings of the world that it puzzles its viewers. Though one is capable of rendering the painting in his own way, one can attribute different imaginative coloring to it. It is because of this amaze got it attracted the attention of many and the words of the art historian Enriqueta Harris makes clear when he says, superb color value and draftsmanship, showing unique skill in merging color, light, space, rhythm and mass in such a way that all have equal value.(Atlee, 2003). A critical analysis of the painting raises the questions of reality and illusion. The thought depicted in the picture is a momentary incident in the palace of Philip IV of Spain that one may feel it as a snapshot. It is the blending of aesthetic mastery, fusion of form and content. Critics like Michel Foucault have commented that one can find a paradoxical relationship between reality and representation in Velazquez painting. Foucault attributes a triangular relationship between the painter, the mirror image, and the shadowy man in the background. One is dumbstruck regarding the relationship between these three elements. Velazquez has successfully portrayed the painter and his canvas, with Infanta surrounded by her maids. The mirror on the background reflects the image of king and the queen, though some scholars argue that it is the reflection of the portrait on the go away side of the picture. The painter has selected a theme contrastive to the representations.

Retail Bank's Marketing Case Study Example | Topics and Well Written Essays - 2000 words

Retail Banks Marketing - Case Study ExamplePricing is a very intrinsical part of selling. Decisions about expense are those which determine profitability (Stephenson, 2005). It is also one of the factors which determine whether the client will actually acquire the product or service. Customers base their purchase judgments based on price (Stephenson, 2005). Pricing of the financial products is one of the most crucial decisions. Some of the most common pricing strategies employ by the marketers include both cost-based strategies and non- cost based strategies (Winston, 1986).Ethics are moral principles and values that mold the actions and decisions of an individual or group. These inspection and repair as guidelines as to what is the fair and ripe(p) thing to do. Customers have the right to be informed, and it is the marketers responsibility to ensure they are providing customers accurate and round information about their products and services, i.e. they should disclose comple te costs associated with financial services, but this is not always practiced(Kerin, Hartley & Rudelius, 2003).Social responsibility is an important part of the marketing concept of any organization in any given industry. This is especially important for financial institutions since they serve the public. They need to not only focus on profits but also on the monastic order as a whole. At times it is possible for a company to satisfy its customers yet shop to meet social responsibility. Despite the fact that banks and other financial institutions play a active affair in the society, they still manage to conduct practices that abuse the environment discriminate in hiring employees, manufacturing unsafe products or engaging in misleading advertising or labeling. At times these organizations are still focuses on meeting their goals rather than meeting customer needs (Pezzullo, 1998). In the article Interest rate thumping in the UK financial services market (2008), Ashton and Hudson let off through empirical evidence the price and interest rate clustering practices used by retail banks. In their study they explain how financial services marketers capitalize on the difficulties customers face in recalling and processing price information. They do this to maximize their revenue from deposits made by customers.Ashton and Hudson (2008) explain that price and interest rate clustering occur as a result of an individuals limited offspring recall.

Letter to Water_District Essay Example for Free

Letter to Water_District EssayDear Todd Green,It has come to my attention that I have been experiencing unknowledgeable urine loss over the past three months. During the months of December, January, and February, my water appoint has been higher(prenominal) than usual, resulting in three bills totaling $134.32 each. Before December, each of my bills from June through November had only been $54.32, $80 lower.Upon checking the pipes and water systems in my house, a plumber called attention to three faulty flapper valves in my toilets. These have been replaced and will hopefully rectify the unintentional water loss problem. It is my hope that you will recognize that the loss of water and rise of my water bill was accidental and not purposeful, readjusting the bills from December through February and reimbursing me the $240 total for these three months.The Water District unintentional water loss policy allows for refunds in special situations, and I believe that my circumstances meet the criteria.Sincerely,

Historical Critical Perspective on the Life and Works of Langston Hughes Essay Example for Free

Historical Critical Perspective on the support and Works of Langston Hughes EssayThe paper will focus on criticizing the works of Langston Hughes in the footing of his action and influence of his surroundings. The historical perspectives will be the basis of criticizing his works. How the political and social aspects did influenced him to create his poetries. The life and works of Hughes in response to his adamant life will be discussed critically in this paper.Langston Hughes LifeBorn at Mississippi in 1902, Langston was the son of both Afri suffer American citizens. In his growth, his surroundings was stained with racial discrimination issues which were instigated by his grandmother and the environment he lived. This rooted in make-up about social issues which is mostly the topics of his literary works. His greatest achievement was that he was the first Black American who was con casered with racial consciousness to make a living by writing (Leach 14). He received many a wards regarding his writings as he is a well-known figure in the society, a leading literalist in the Harlem reincarnation and critique of racism. His works includes the book of poetry which is The Weary Blues published in 1926. He was famous in playwright and musical dramas which were used in his prison term. Three of his famous works will be summarized and the influence of his works will be discussed. The Black Nativity (1921) this is a collection of gospel songs which must(prenominal) be presented by black concourse. This means the character within the gospel about the birth of the Nazarene is portrayed by African Americans. It was played in Chicago and became a big hit in its time. The play was made from the influence of racism in the state. Langston created a new image of nativity when he arranged it to be played by Black mountain. This had become controversial but still became customary because of its uniqueness in approach. Not with Laughter (1920) is a novel which d epicts the black life in a town of Kansas. The work shows the characters life on his dealings with tragedies and peaceful life in the town. The Weary Blues (1926) this is collection of poetry blues by Hughes. The blues poem shows the nature toward avouchment and self negotiation, both consolatory mourning and melancholia (Ramazani 144).His works shows the life of black people in his time mixed with fictitious plots and heartwarming ideas in his works. The people view his works as inspirational and influences the commission people view on the black people. The Harlem Renaissance is described as a period wherein racial criticism is intense wherein the blacks challenge the white racism by producing African Americans good in respective(a) field. This inspired Hughes to continue his endeavor towards writing his own poetry.Criticisms on his worksAt present, his works can be seen as not to promote racism but to see how Blacks and Whites have the same talents and ideals. The constitutio nal examination of his works shows how he gave the tragedies on the life of blacks but then provide the positive side of it. His renowned play which is the Black Nativity showed a different approach in the way people think about gospel plays. The new approach was criticized but then, the issue of equality in piety beyond racial boundaries prevailed.His works became useful in the development of African American literature and continues evolvement of the discipline. His bear and his thoughts influenced the society through his writings. Hes well known works influenced the culture and life of the people in his time and the present.

Alzheimer’s disease Essay Example for Free

Alzheimers disease EssayAlzheimers disease is a neurological disorder in which the death of brain cells causes retentivity red ink and cognitive decline. A neurodegenerative type of dementia, the disease starts mild and gets progressively worse. Alzheimers is the most common form of dementia, a general term for memory loss and other intellectual abilities serious enough to interfere with mundane life. Alzheimers disease accounts for 60 to 80 percent of dementia cases. Alzheimers is not a normal part of aging, although the sterling(prenominal) known risk factor is increasing season, and the majority of people with Alzheimers ar 65 and older. But Alzheimers is not just a disease of old age. Up to 5 percent of people with the disease pack early onset Alzheimers ( as well known as younger-onset), which often appears when mortal is in their 40s or 50s. Alzheimers worsens over time. Alzheimers is a progressive disease, where dementia symptoms gradually worsen over a number of years.In its early stages, memory loss is mild, but with late-stage Alzheimers, individuals lose the ability to carry on a conversation and respond to their environment. Alzheimers is the one-sixth leading cause of death in the United States. Those with Alzheimers live an average of eight years afterward their symptoms become noticeable to others, but survival can range from four to 20 years, depending on age and other health conditions. People with Alzheimer disease also develop deposits of stuff (protein and fiber) that prevent the cells from working properly. When this happens, the cells banking company send the right signals to other parts of the brain. Over time, brain cells affected by Alzheimer disease also begin to shrink and die. Lots of research is being done to find out more more or less the causes of Alzheimer disease.There is no one reason why people get Alzheimer disease. Older people are more likely to get it, and the risk gets greater the older the person gets. Fo r instance, the risk is higher for individual who is 85 than it is for someone who is 65. And women are more likely to get it than men. Researchers also think genes handed toss off from family members can make a person more likely to get Alzheimer disease. But that doesnt mean everyone related to someone who has it will get the disease. Other factors, combined with genes, may make itmore likely that someone will get the disease. Some of them are high blood pressure, high cholesterol, Down syndrome, or having a head injury. Citation Pagewww.medicalnewstoday.comwww.alz.org

Monopoly Term Paper Essay Example for Free

Monopoly Term Paper EssayMonopoly is a market structure containing a whiz tighten that produces a unique good with no close substitutes. It runs supply of a good or service. It is where the entry of new producers is prevented or senior high schoolly restricted. According to the Business Dictionary, monopolist firms keep the price high and restrict the output, and show little or no responsiveness to the needs of their customers. Most governments try to control monopolies by imposing price controls, taking over their ownership (nationalization), or breaking them up into both or more competing firms. Monopolies exist in varying degrees (degrees (due to copyrights, patents, access to materials, exclusive technologies, or unfair condescension practices) almost no firm has a complete monopoly in the era of globalization.So we can cast the problem of monopoly is that it can set a higher price than marginal cost. The fact that a monopoly does non face the discipline of competitio n means that the monopoly may operate inefficiently without being corrected by the marketplace. An example for monopoly might be Comcast. If Comcast were the only cable television provider in your area. If you want cable, you induct no choice but to go to Comcast. And because of this, they can charge any price they want. Other topical anesthetic electric power company, campus bookstore or local anesthetic telephone service might be local monopolies as well. George J. Stigler, director of the Center for the Study of The Economy and the state, professor of economics at the University of Chicago states that a monopoly is free to set any price it chooses and will usually set the price that yields the largest possible profit. in that respect are three problems that often associated with a market controlled totally by a single firm such as inefficiency, inequity and political abuse (AmosWEB Encyclonomic). Inefficiency is the most noted problem in monopoly. A monopoly charges a higher pr ice and produces less output than perfect competition. Also, the price charged by the monopoly is everlastingly greater than the marginal cost of production. Income inequality is another problem of monopoly. Monopoly earns economic profit, consumer surplus is transferred from buyers to the monopoly. So buyers blockade up with less income, and the monopoly ends up with more. Monopoly is able to maintain single-seller status and market control, income continues to be transferred from buyers to the monopoly and to the monopoly resource owners.

Personal Quality Essay Example for Free

Personal Quality EssayWhen on that point seems the orbit is all against matchless, when it seems efforts are not yielding as expected and there is rather no affiliate to encourage and carry on with a task at hand, a residual doggedness and resiliency becomes the most important personal tools necessary to fuel the battle to success. My standard is beyond meeting norm, average is rather a stepping stone to my destiny it is no point to rest laurel and celebrate.We live in a competitive world, as such it becomes a persona to keep fit with the survival forthline to achieve remarkable impact amidst brilliant minds. Determination is the backbone or central to the passion sustaining my resiliency and doggedness when involve in a task. I give up got the lots to ensure a invigoration beyond mediocrity. In my understanding, I see no one ever oozing his way out of mediocrity like a lazy slug. Everyone I know who models a high level of worth has won the battle of the mind and tak en the right captivating thoughts.However, with risks, the individuals have chosen to fill the employment of an active pen flowing with ink rather than a passive blotter that only sits and soaks what others do they have decided to get personally involved with living rather than sitting back, frowning and reflection intent dwindling to a trickle and ultimately stagnating. The power of their mind expounds the basis for determination in the lead to the evident doggedness and resilience on the path of success.Secondly I cherish team spirit. This is one of the leading qualities of a real-time organization or researching team in institution. A contributing attainment requires excellent team spirit at work without lackadaisical attitude to ones charge role in a cooperative academic work. The difficulty I have faced when i arrived in this country was language understanding but my intellectual curiosity and personal talent have helped me overcome that barrier tremendously.My personal achievement helped me to discover a sense of individuality and to envision the contributions I might make it to UC Universities. Furthermore, the difficulty i faced when my father was diagnosed with cancer was equally developing afterwards all. Unfortunately i had to work and go to school at the same time that was when my GPA had dropped a bit. But this accomplishment had me persistent to work harder in school and also had me mentally tougher to face the irregular challenges in school and life.Now I know that life is not constant and doesnt chit in one situation for ever. With the excellent involvement in Hospital voluntary groups for two years, I have realized now that I have to take more responsibility in life in order for me to achieve my goal. I have always dreamt of being a doctor and there I strongly believe nothing can stop me from achieving this goal. This has been my life long dream. These experiences in life have helped me grow, learn and emerged my high level of maturit y.

Animal Species Essay Example for Free

Animal Species Essay1. On the diagram below, what percentage of push button (from the choices in blue on the left) is transferred from a manufacturing business to a (A) secondary consumer, (B) tertiary consumer, (C) quaternary consumer? The producer takes 100% from the sun then gives 10% to the primary consumer then 1% to the secondary consumer then .1% to the tertiary consumer and then .01% to the quaternary consumer. 2. Look at the reiterate from Rachel Carson on the first page. What do you think the quote means? Use some of the terms we have covered regarding the topic of food webs in your unrivaled to two paragraph explanation. All the life of the planet is inter- link upeach species has its own ties to others, andall are related to the earth.I think shes referring to the consumption between the animals going all around the world and going to the past life, similar to earth because all the animals eventually die and are tied together on earth. The food chain connects e veryone and everything together in some way which is key to life on earth. 3. wherefore is it beneficial that many predatory lean have larval and juvenile stages that feed at a low trophic take aim, while the adults feed at a tertiary or quaternary trophic level? Its beneficial because then theyre not competing for the same food. If the juvenile are alimentation something different it will help them actually make it to adulthood.Also juvenile fish dont have the same energy as the adults so they eat in the low trophic level because its an easier and safer feed. 4. Not all adults feed at a high trophic level. Whale sharks (50 ft) are the full-sizest fish and feed on plankton and small fish, while Great White sharks (20 ft) are the largest carnivorous fish and feed on sea lions, seals and large fish. Blue whales (100 ft) are the largest whale and feed primarily on plankton and krill, while the Sperm whale (45 ft) is the largest carnivorous whale feeding on fish and very large squid . (a) How does the localization of function of each animals position in relation to the producers contribute to their size? Be sure to odour at the food chain and the amount of energy that is being transferred between the levels.I think the location of an animal correlates with ones size because if you think of a wale compared to costal fish you know they cant eat the same things considering a wale being right offshore is highly unlikely. Plus the bigger animals (like a whale) wont have as much energyas a small animal to catch its food so they would eat in the low trophic level because its easier to get, and takes less energy. (b) Why do you suppose the plankton feeders are able to attain such large sizes compared to the carnivores? The of import reason I feel that plankton eaters are able to attain such large sizes is because plankton are not a hard catch compared to trying to catch a seal or chase a school of fish. Plankton eaters can eat a lot more, while saving energy, which is perfect for bigger animals.

Gump’s Musical Box of Chocolates Essay Example for Free

Gumps Musical Box of Chocolates EssayProject OverviewAudience worldwide was add by the wisdom of a ami able-bodiedly ch solelyenged character named Forrest Gump who lived in America throughout the 50s, 60s, 70s, and 80s. Forrest Gump lived a full life despite his mental condition. He p impostureicipated and became a very special p invention in the many another(prenominal) histories that shaped the nation. As central events surround the main character, he also essentially evolves into a man with his sense of American determine intact, unstirred and pure. At the least, approximation of the call for revolves around the circumstances found in ones environment that eventually shapes the citizen but moreso, the picture is about how a most unlikely American citizen was able to help shape his country fair by macrocosm true to himself. But more than anything else, the movie adaptation of the 1985 novel by Winston Groom sets itself apart as a necessitate inspired by its medical specialtyal scores. Forest Gump, the movie, was born during the while when Hollywood take ons were relentlessly doing carrys in order to sell its soundtracks. At most clocks, a movie fan would find himself legitimateizing that all the call options employ in the movie ar packaged in music CDs sold in stores. The more familiar these songs were, the better a teenage group of audience would enjoy and remember the film, but not the movie Forrest Gump.This paper aims to discuss the chronicle border the film and how it was used to weave the story into a creative fiction that borders the documentary film genre. The paper will choose one scene and proceed with an in depth music psychoanalysis of the scene in relation to the whole theme of the movie. And finally, the discourse will point out arguments that begin and unmake categorizing this film under fiction or under the documentary genre.History of work surrounding the filmHighlights in Americas history were used in throughout the film so practically so that the viewer will realize this pattern a few minutes later the opening of the movie. The screenwriters was able to do this by focusing on the life of Forrest Gump from beingness a child with braces to becoming a millionaire who entirely had to send his son to school for the rest of his life.Amongst the highlights of the film outlay discourse is Forrest Gumps joining the Vietnam struggle without even understanding the whole issues of the war. For some critics looking alone above the movies thesis, they would be enraged at the idea that the film espouses dumb American college graduates that join in the war are the ones who actually live and become a hero. However, the beauty of the war scenes is the ability of the movie to present the truth of the actual era using music and songs lay in those scenes.Scene AnalysisThe hard-hittingness of film music lie in its capacity to set a scene to transform itself from the usual to the memorable. Many of the scenes in the movie elaborate on three levels of symbolisms. Its narrative deals with the life of one man, its visuals elaborate on the life of a nation musical composition the music used presented that cultural insights found by the generation as synthesized into a hallmark hit song.The scenes that relate to the interactions of Forrest and jenny, the girl in Forrest life from childhood to adulthood are the bookmarks of the film. Each meeting is juxtaposed with a popular music very oftentimes relevant to the year being shown. The popular music are sung by musicians that topped the charts during their era due to the creativity of their songs to project the general sentiments of the ordinary American Culture.For exercise, in the scene when Jenny who was at the hippie stage of the flower power burnish met Forrest who was at that time was just tending(p) a congressional medal by the government for being a hero during the Vietnam war where he was able to save his whole platoon except for his best ace Bubba, met at the national capital. Though they were dressed differently, the two friends had the time of their lives to exchange what happened to them while one was away. This slow up movement of two friends circling the D.C. monument was surrounded with the music of The Byrds entitled Turn Turn Turn (to Everything thither is a Season.The Byrds was considered a major band in the 1960s that helped bridge the gap amidst Bob Dylans socially conscious folk music and the Beatles hybrid pop creations. The Byrds was in the crossroads, much like where Forrest and Jenny were in the scene at the Washington DC monument. The band helped facilitate former(a) rock subgenres such as the folk, space, raga, psychedelic, jangle and country rock. Turn Turn Turn was one of the many markers of the band. The song theme revolved around change that was happening to America in the 60s. So much decision and events were happening causing many things to change including worldview, lifestyles and cultures.In the Washington DC scene, the audience is given a breather to hope for the possibility of Forrest and Jenny to finally be together since Forrest was now a medaled soldier. The music even helped suggest this because the lyrics involved the fact of life where in that location is a time for everything.To everything human activity, turn, turn, there is a season turn, turn, turnAnd a time for every purpose under heaven, a time to be born, a time to dieA time to plant, a time to reap, a time to kill, a time to healA time to laugh, a time to weepThe lyrics above prove that the music chosen for this scene carried the deeper subtext of the scene. To illustrate, the Vietnam war was a monumental venue where America had the chance to turn and change its worldviews. If it was Jenny being asked to turn during the scenes in Washington DC, the scene ended up with Jenny boarding a bus away from Forrest Gump who have just professed his love and wanting to take get by o f her. Unfortunately, much like war hungry politicians, Jenny still decided not to turn and keep open living the American disparate life. With this kind of music use in film format, the success of the tally lie in its ability to stand strongly at par with the particular scene being performed.The deeper reality of film music, the necessity which found body in its lucky accident, involves the way the film tries to rag a sort of temporary and illusive film-subjectivity, which closely mimics our everyday subjectivity. To do this, the film must avow on tactics far beyond simply spinning a nigh yarn. The film go across must imitate in some way all three overlapping dimensions of subjective reality the symbolic, the real and the imaginary. The method by which this is done involves very heavily the use of film music. (Spande, 2006)For example, the song fortuitous Sons that was used in the Vietnam war scenes was actually a hit during the 60s because it exposed the discrimination of th e times. On the scene, Forrest and Bubba becomes good friends despite their differences in race but the subtext of the song used reminded the audience that during that time the discrimination against direct governments officials sons to the war was an issue that was never discussed lengthly in the movies. But using Fortunate Sons is just one of the films tactics using music to get the movie themes a gnomish deeper into analysis.Argument of the Films GenreThe film is definitely a documentary film if the scholar would take the character of Forrest Gump out of every historical scene set up. Since one cannot do that, the film becomes categorized under the mockumentary film genre that is also known as fictional documentary or also called as false documentary. When filmmakers would want to project satire and parodies in historical events or real life documentaries, they would opt to use mockumentaries.Gumps being an artfilm type of mockumentary is done by its creative and effective ch oice of music that would highlight each scene. Forrest Gump is one of those films where the audience would get to realize that each song played has a purposive element attached to the movie and not merely placed just to make the soundtrack sell. Forrest Gump has elements that would tend to mock at historical events established and regarded highly by society. One example to visualize the genre in the film is the scene where Forrest Gump narrates how it just simply rain downed in Vietnam. Describing the rain borders on the ultimate mockery made on film against the Vietnam war where thousands of American soldiers died just to experience rain coming from all sides of a walking, sleeping or running soldier.Another example would be the juxtaposing Forrest on filmed documentaries where the President of the United States shakes hands with Forrest, not knowing the Vietnam war veteran hero and the table tennis American Champion who conquered China had below average IQ. And the most ingenius mockery at real documentaries is when Forrest Gump is insinuated as part creator of Elvis Presley famous rock and roll dance steps and John Lennons hit song Imagine. Though the movie follows the mock documentary genre, it trail blazes the particular film genre by its crafty juxtaposition of the very effective music. The musical scores of the scenes help the mock documentary be elevated into a higher kind of mock documentary film. What may be trivial onscreen is transformed into an authors stand on the issue by means of the theme that the particular song is playing. The scene, for scholarly viewers therefore becomes an essay. This effective soundtrack helps the film elevate itself towards being an art film. The fact that producers said that the film did not earn as much proves that Forrest Gump can sit with art films under the mockumentary category.SummaryForrest Gump is a classic piece of modern art film where it successfully used music, history and a timeless piece of character to present the wisdom in surviving American life during the decades of the 50s throughout the early 80s. The movie did not solely focused on Gumps being mentally challenged. The movie started with that situation but ended up triumphantly with Gump achieving so much more than a lot other people would be able to do so.And he did that by just remaining as true to himself. Just like all the music used throughout the film, these cuts all came from hit albums of the composers who have achieved leadership not only in the song charts during their time. These songs and their composers have essentially becomes historical bookmarks, elements of change, transformation agents of history in both their fields and in American society.ReferencesForrest Gump. DVD. 1994Spande, Robert. 2006. Three Regimes A conjecture of Film Music http//web.archive.org/web/20031208182300/http//www.franklinmarketplace.com/filmmusic.html

Between White and Roberts Essay Example for Free

Between white-hot and Roberts EssayBetween the descriptive act Once more to the Lake by E.B. discolor, and the tale essay How to Say vigour in vitamin D Words by P.M. Roberts I find the descriptive essay to be far more kindle to read for the way it is compose appeals to the senses of the indorser. Both essays, however, carry hefty merit and are written precise swell up. The essay that is currently cosmos presented is an interpretation of the similarities and differences betwixt the styles of these two essays, and the impact they own on the reader as well. Among the major differences between the two essays is the way they are structured. In the essay How to Say Nothing in euchre Words Roberts uses nine different headings relating to the key elements of what he is theme ab away. He breaks pig each comp iodinent of what he considers to be good practices of writing with each section consisting of its experience idea. He uses this method to present multiple ideas p ertaining to the equal general subject of the essay. Using headings to separate ideas and points is a good way to present information clearly, unless it similarly gives a report an impersonal and formal savor that most casual or fair readers do not relate to.In Once More to the Lake, however, exsanguinous does not separate ideas into different headings. The story he tells in his essay progresses forward without being broken up into multiple ideas, and the general subject does not change throughout the essay in any major way. The wide essay reads like it is its own chapter of a book. It provides the reader with a legato story from start to finish. An otherwise large difference between these two essays is in the olfactory sensation and manner of speaking that the authors use. Roberts uses a mostly formal tone and language throughout most of his essay. There are a few places in which he uses mild sense of peevishness to keep the readers interest, entirely his dry tone mi x with the subject his essay is centered on limits the effectiveness of his attempts. One such attempt at humor is where he speaks of a collegeprofessor grading essays in the sentence, As he reads paper after paper all saying the same thing in almost the same words, all bloodless, five one hundred words dripping out of nothing, he wonders how he allowed himself to get trapped into teaching English when he might have had a happy and interesting vitality as an electrician or a confidence man. (P.M. Roberts) He has a very dry sense of humor that leaves the reader wondering why he even makes the attempt at humor in many cases.White uses an informal tone in his essay, and uses language that appeals to the readers senses. He makes no attempts at humor in his essay like Roberts does, but he instead paints pictures of scenery with words in exuberant detail. The depth and detail with which he writes stirs the readers emotions and memories in the way he tells of his own memories. He takes t he mind of the reader on a journey with him as he recounts memories of his childhood. The tone he uses is one that is somber and serious, but likewise quite casual. Summertime, oh summertime, pattern of sustenance indelible, the fade proof lake, the woods unshatterable, the pasture with the sweet fern and the juniper forever and ever, summer without end this was the keystoneground, and the life along the shore was the design, the cottages with their innocent and tranquil design, their tiny docks with the flagpole and the American flag floating against the white clouds in the blue sky, the little paths over the roots of the trees leading from camp to camp and the paths leading back to the outhouses and the can of lime for sprinkling, and at the souvenir counters at the store the miniature birch-bark canoes and the post cards that showed things spirit a little better than they looked. (E.B. White) It is with the use of this kind of language that White fills the writing canvas, as well as the readers thoughts, with the detailed images of the surroundings of the lake.The subject matter between the essays by Roberts and White is yet another drastic difference. How to Say Nothing in viosterol Words is an informative narrative essay about what to, and what not to do in the writing of a college essay. It is a strictly academician essay. It covers a number of points of what kind of language and ideas to use in a college level paper. The section of his essay that he names Call a Fool a Fool can easily be summarized as him trying to get across that one should say what they take of a matter irrespective of what they think the instructor grading the paper or anyone else that might read it would think of what you have to say. Hebasically states that if it is your opinion, then state it without worrying that it may offend anyone that may not share the same view. The subject matter of Roberts essay is a topic that only a college student would truly shell out to read about. The subject matter of the essay by White, however, is nearly as far in the other direction as you can get from Roberts essay about writing an essay about college football. Whites essay Once More to the Lake is about his visit with his son back to the same lake that his own father took him to every summer with his family while he was growing up.He describes in detail the changes that have occurred in the many years since he had been back to the lake, and the times he had with his family in his youth as well as the time he is spending there now with his own son. Inside, all was unspoiled as it had always been, except there was more Coca Cola and not so untold Moxie and root beer and birch beer and sarsaparilla. We would walk out with a bottle of pop apiece and somewhattimes the pop would backfire up our noses and hurt. We explored the streams, quietly, where the turtles slid off the sunny logs and dug their way into the soft bottom and we recumb on the town wharf and fed wo rms to the tame bass. Everywhere we went I had trouble making out which was I, the one walking at my side, the one walking in my pants. (White E.B.) The way he describes and speaks of his surroundings and the petite adventures that he and his son embark upon makes it evident that he truly cares about the story he has written, and that the entire composition is a nostalgic journey through his past and present. The feelings that he clearly has while writing his essay is something that nearly any reader can relate to. Now that the major contrasting points between the two essays have been presented we should move on to the similarities, but there are next to no similarities at all.The most prominent similarity between them is simply the fact that both compositions are considered essays. They are written in completely different styles on completely different subjects, and with a completely different recitation audience in mind. It can be said, however, that both essays are properly wri tten for their intended audience, and one could also argue that the essays are similar in regards to the fact that both essays give the reader something to think about after having read the compositions, but that would be reaching very far to find some form of similarity simply for the sake of being able to say that they are similar in some fashion. It is easy to saythat the two essays contrast in major ways, but it is not so easy to say that they compare in any significant way. The essays How to Say Nothing in 500 Words by P.M. Roberts, and Once More to the Lake by E.B.White are both well written, but the descriptive essay by White is the superior of the two for his use of easily understood descriptive language and the seamless flow of his ideas and thoughts on the paper making for an easy and enjoyable read. His essay is also written about a subject that nearly any reader can relate to in some way while the essay by Roberts is aimed more at a particular demographic. Roberts also u ses a matter of fact kind of tone that if he had not introduced a dash of humor here and there throughout his essay would have made it too technical to keep the average reader interested enough to read the whole composition while the essay by White draws the reader in and leaves them wanting more. The essay Once More to the Lake by E.B. White is a eonian piece of literature that the writer of this essay strongly recommends to any reader.ReferencesRoberts, P. M. (n.d.). How to say nothing in 500 words. Retrieved from https//docs.google.com/document/d/1Gw_UcMT4u-ZSW7ZBN_RAMspZFex6o83oIbnvtuV-CM8/edit?pli=1White, E.B. Once more to the lake. Retrieved from http//www.freewebs.com/lanzbom/EBWhiteLakeEssay.pdf

Commentary On Hawk Roosting and The Author Essay Example for Free

Commentary On Hawk Roosting and The Author EssayThe poem Hawk Roosting demonstrates the predator and prey process through the blanket(a) use of metaphors and personification. The haggle is portrayed as a ruthless predator who surveys its surrounding in explore for its meal. At the same time, the sell is personified as a ruler and creator who possess a ample deal of wisdom W1and strength. This brings out the subject of the poem that the hawk is an idealistic W2and arrogant creature, suggesting that is Hughes is trying to challenges our vista of being a human. As humans, many of us believe that we argon the supreme beings in the completed existence, that this world was created by God solely for us, that we are imbued with the ultimate task of looking after the world. This is juiceless by the fact that the roosting hawk is looking down on us here, fully convinced that the world is his for the picking and yet ignorant of the fact that a higher authority exists. While the sea t of our rationality is innately the hawks tearing of heads, we pride ourselves on our sophistry and mannersW3. Furthermore, the hawk also states that we live in the invention of progress, that history is cyclical, as seen in nothing has changed since I beganW4. This leads to consider an unanswered question of life be we the only ones running the show?W5An in depth analysis reveals that the author chose to write the poem in a monologue 6 quatrains structure, each resembling a monologueW6. Stanza 1 shows that the hawk believes that he is natures most caustic and perfected creature. Stanza 2 shows that the hawk possesses the self-confidence of a king. Stanza 3 emphasizes the complexity and uniqueness of the hawk. Stanza 4 shows the hawk doesnt have good manners. Stanza 5 suggests the hawk wields unquestionable authority over onesW7 fate. Stanza 6 shows the hawk example power over his regime.In stanza 1, the hawk is napping. While weaker birds are always on their guard and are al ert, the hawk sleeps without worrying about being threatened. Through the use of personification, the hawk is given human characteristics. AsW8 the hawk can speak in poem, W9we are given the opportunity to experience the hawks world through its eyes. In line 4, the hawk makes reference to his killing ability- perfect kills, prominently highlighting the arrogance of the hawk.In stanza 2, the hawks arrogance is even more stressed. The hawk perceives his surroundings as his submissive servantW10. The high trees were exclusively created for its convenience the air buoyancy provides greater lift the sunrays W11shines light onto its mealW12.In stanza 3, the hawk portrays itself as an authority above god. This is seen in line 12, Now I hold Creation in my foot. Making the point that it has surpassed its creator and in a flash assumes the responsibility of creation.In stanza 4, the hawk attempts to show off its authority. This is seen in I kill where I gratify because it is all mine. The hawk makes openly reveals its uncompromising and ruthless way of killing. tearing off heads. It shows that the hawk is forfeit of social obligations and does not have to be polite in its mannerisms.

Hydrogen Fuel Cell Vehicles Essay Example for Free

Hydrogen Fuel Cell Vehicles EssayThe first heat content fuel cubicle was invented in 1839 by William Groves who conducted an experiment that proved electric current could be produced from a electrochemical chemical reaction between total heat and oxygen. He named the invention a gas voltaic battery. For 120 years the engineering layed dormant until 1959 when a modified farm tractor was produced with 15 kilowatt fuel cell. In 1966 the first hydrogen fuel cell road fomite was made, it had a range of 120 miles and a maximum induce of 70 mph. Due to high production costs the hydrogen fuel cell vehicle computer program was screwingceled. For thirty years the hydrogen fuel cell was used for space exploration. In 2003 a regimen initiative was announced to promote the hydrogen fuel cell vehicle. Hydrogen fuel cells can importantly reduce emissions of greenhouse gasses and theoretically could replace the internal combustion engine. There are a vicissitude of challenges that fac e further development of the fuel cell vehicle. As of 2014 a total of about 60 hydrogen refueling stations are avaliable to the public worldwide. In the Unitied States there are 12 hydrogen refueling stations 10 of which are located in California.Hydrogen fuel costs cd% more than to produce than flatulency. There is a high amount of energy that is needed to make hydrogen into fuel. Hydrogen fuel is stored pressurized form in complex storage tanks. The fuel is kept at a low temperature if hydrogen fuel comes into contact with human skin it can cause immediate hoarfrost bite. When there is an improperly designed or damaged valve in a hydrogen vehicle it can cause the tank to over pressurize and explode. Hydrogen fuel is extremely flammable if it comes into contact with an oxidizer such as oxygen it immediately catches fire and burns with an invisible flame. In a political machine accident a ruptured tank can explode from depressurization.Hydrogen fuel can leak into a cars interio r, the driver would be unaware of the odorless gas and be breathing no oxygen if the aerate conditioning is on recycle causing loss of conciseness or asphyxiation. As of 2014 the range of a hydrogen vehicle is 100 miles on average to 300 miles maximum. A 20 gallon gasoline tank is the equivalent of an 80 gallon hydrogen fuel tank. The National Research Council reported in February 2004 The DOE should halt efforts on high pressure tanks and cryogenic liquid storage. They have little call of long term practicality for lite duty vehicles. In 2015 Toyota will release its first production hydrogen fuel cell mid size sedan for the price of $70,000. Honda has a hydrogen fuel cell vehicle at the cost of $120,000. There are prototype hydrogen fuel cell vehicle models being produced by a number of auto makers. A May 2008 scientific study in Wired News reported experts say it will be 40 years or more before hydrogen has any meaningful impact on gasoline consumption or spheric warming, and w e cant afford to wait that long. In the meantime, fuel cells are diverting resources from more immediate solutions.

The Lancaster Treaty Of 1744

The Lancaster Treaty Of 1744The Lancaster agreement took place amidst June 28 and July 4, 1744 in the old courthouse. it was concluded by Iroquois( the Six Nations) and Mary trim and Virginia colonies. The treaty focused on a defeat dis dedicatee between Virginia, doc and Iroquois. The dispute was centered on the Shenandoah Valley in Western Virginia where the interests of the populations and the three colonies tended to converge. Pennsylvania took circumstances as an inter mediator with an attempt to play the reference of a h peerlessst broker. mendelevium and Virginia citeed because Iroquois had threatened to extract payment forcibly form the edge settlements which were claimed to have encroached their lands.The discussion between the Iroquois and the Colonial delegates was rough the invasion by the Appalachians squatters of the eastern slopes. The Maryland and Virginia delegates did attend because the colonies were claiming the land in dispute. The Maryland and Virginia g everyplacenors had for a period of two years been requested by the Iroquois to see concerning the impale part lands which they claimed to have aright everywhere them.( James 2008, 45). The Iroquois strike uped that inhabitants from Maryland and Virginia had settled in their land with push through their permission. They withal claimed that Maryland and Virginia had no right of settling in those land since they had no consent and also had not purchased the land neither. The Iroquois were possible of denying the French tidy sum passage through their territory due to this agent of land dispute.According to his 2008 edition James noted in page 50 that, the Maryland representatives give tongue to that neither the Great queen mole rat of England nor his founts had ever received a claim for a period of over one hundred years from the Iroquois or the Six Nations. Our Great King of England and his subjects have al authoritys possesssed the state of matter of Maryland free and und isturbed from any claims of the Six Nations for above hundred years past, and you are not saying anything before us, convinces us you though you had any lands in Maryland. They went ahead to tell the Iroquois that they were grave them nonentity based on those grounds and that they had no pretense to any Maryland land. The Maryland also added that the Iroquois had no right to find out or make claims of any land under whatever title. The colonists were not pleased by the words of Canassatego saying that they were their elder br separate or their claim to the American soil. (James 2008, 4).The Maryland give tongue to that the Iroquois had a small evidence to keep complaining active land which they had first communicated about seven years ago and re communicated again two years ago to Pennsylvania (James 2008, 9). They express that the Six Nations had for a long time never complained about the land and it meant that they had no do with the possession. The Maryland argued that the re was no need to conflict bearing in mind that they were sons of one great king and are as one man and therefore no need to stir up quarrel. They convert them with sweet words saying that past treaties have always emphasized that they stay like brothers. finished this they further told them that every misunderstanding between them should be done away with in every way through brotherly kindness and misunderstanding.when you spoke about the affair of land yesterday, you went back to old propagation and told us you had been in pocession of the province of Maryland above one hundred year but what is one hundred years in comparison to when our claim began?(James 2008, 53). They insisted that the Maryland came out of the ground in a country that lies beyond the seas. They further argued that over hundred years the dutch had come in a ship to their land. They had brought with them goods such as knives, awls and guns and taught the Iroquois how to use them. This made the Iroquois thin k they were good people and went ahead and welcomed them telling them to tie their ship to the shore bushes.They further liked them and tied their ship to the trees and seeing that this was not underwrite enough, they allowed them to tie the ship to the rocks and even to the mountains. It was with time that they started allowing them use their land and resulted being the corresponding people with the Iroquois. It was later that the dutch started proving how they though they had actually helped us by bringing the tool knives, awls and even guns and kept on saying that if it were not fro them the Iroquois could have perished lone time ago. They claimed this as false claiming that they lived even before that and whitethorn be in a better way. The speaker Conassatego added that the Virginia, Maryland and Pennsylvania had divided land amongst themselves and that was the reason they could not even tell how much each owned.The Virginia people claimed that they actually had right to the land since it had costed them a lot including blood. They demanded to be informed of the transactions which had been made and insisted that they even wanted to know the interpreter. They claimed that they conquered several nations including those back of the mountains in Virginia. They told them that what they were experiencing was merely from the fact that they were conquest. They denied the idea that the Great King of England and the people of that colony conquered the Indians who lived there controversy that it was not true. They claimed that what specifically lied beyond the mountains had been conquered by them and that the Virginians have a right to it. The Virginians further express that the mountains are the boundaries between them. They also reminded them of a treaty they held at Albany where they made a reason with the belt of Wampum and state that if any visitors came to the hill they would kill them. They argued that that was the same situation they were applying and a sked the treaty to be confirmed on that (James 2008, 54-55).They also complained that the Iroquois came and lived to the wrong side of the hill contrary of the agreement and the Virginians never daunted after all they were not in a position to know what the people in the other side were doing. They also said that the Six Nations came and settled along the sides of the road of which they never complained of. They also demanded that the issue of settling along the roads be settled along the grant of the land. That the great river of potowmack and the high ridges which broaden all along the frontiers on Virginia to the Westward of the present setlements of that colony, shall be for ever the established between the Indians subject to the Dominions of Virginia and the Indians belkonging and depending on the Five Nations (James 2008, 68).According to page 65 to 66 of the 2008 James edition, the Iroquois said that the Virginians had never have land there before. They also said that the treaty of Albany which they know was one made 70 years ago which was made for friendship and treated them as brethren which was by Colonel Henry Coursey.they also said that the other treaty was the Albany of fifty eight years ago in which the people of Virginia gave out their land to their Great King for his protection which was made by Lord Howard. The last treaty they talked about was the one made by Governor Spots wood which they claimed to have failed to recite. This treaty actually veto the Virginia to settle to westward of the mountains. They said that as the treaty said before, the Great River of Potomack and the high ridge mountains extending along the frontiers of Virginia shall be the boundaries between Indians and Virginia and the Indians of the Five nations. They said this treaty gave them no authority to walk on those lands. They said that this is the treaty that they were referring and that it had been sent to their King had no action taken and to add it all some peo ple had copies of the same treaty and still put their claims on the same land.The Virginia said that the Southern Indians also demanded the same land as the Iroquois. The Virginia however told them that they were ready by all means to live as brothers honorable as before and settle any disputes in a fair and honest way. They told the Six Nations that their complain should be made to the Great King who had the right to remove the people who had intruded. (James 2008, 67). the dispute between Virginia and you is consideration up your right aginst the great King under whose grants the people you compalin are settled. Nothing but a command from the Great King can remove them.The three colonies had supporting evidence of how the land in question was theirs. At the end they came in to terms saying that the Connastoge and Sasquahannah indians had a right to sell the lands to the Virginia and Maryland. This is because the lands were theirs at those times but they had been conquered and t hey belonged to them. They argued that it was by no means that the Iroquois owned them since they have never sold or purchased any land (James 2008, 56). They actually demanded to be told how and when they conquered the Indians.At the end of the treaty, the Iroquois left with presents from both Maryland and Virginia. They were also able to reaffirm the importance of the centrality of the Iroquois confederacy and covenant chain. The Iroquois also at the end of the discussion put marks on two official deeds for the Virginia and the Maryland colonies to signify the get rid of ownership of the land in dispute. The treaty ended in such a way that both sides were contended and happy of the outcomes (James 2008, 86-87).In conclusion, the treaty of Lancaster 1744 was about settling land disputes between the Virginia, Maryland and the Iroquois. The Pennsylvania was used to take part of an inter mediator and a honest broker. The Virginia claimed the land was theirs majorly because of the tre aty of the roads. The Iroquois denied the argument saying that their was a treaty of Albany which gave them no right to settle in their lands. The Virginia further said that it was only the Great King who had authority to displace the people and no other force. The Maryland had settled in the land for over hundred years without any claim. The Iroquois demanded that the Maryland tell them how relevant hundred years was to the dispute in question. Despite all this arguments, the three came to agreement with Iroquois receiving lots of presents from both sides. Iroquois also gave them official deeds signifying the extinguishing land ownership.

Porters Five Forces Study of Starbucks

Porters Five Forces Study of StarbucksExecutive SummaryGiven case study maps the situation of the connection in 2009. In this assignment we will date back to a timeline of ab step forward 25 historic period and see how Starbucks real their headache. We will also see the strategies applied and the present situation of the caller with the occupation of Porters five competitive forces. Finally we will render a look at the future recommendations to eviscerate a profit from the businessPart 1Starbucks C get rid ofee corporationFounded in year 1971 frontmost headquarter in Seattle USA stemma in 37 countriesExpansion started 1982 with Howard Schultz joinedStarbucks has evolved from being a $.50 jillion business to a business that worth $6.4 billionHoward Schultz is the Chairman, President Chief decision maker officer report1971 Pike Place Market in Seattle was the first place where Starbucks investment firm was settled1982 Howard Schultz joined the caller-up as marketing and re tailing head1985 Espresso bar concept1987 Schultz purchased Starbucks and merged his business Giornale Coffee contribute with Starbucks1987 Expands Business in the American market by starting outlets in British Columbia and clams1992 With a business comprising of 165 outlets, Starbucks gets listed with its first public stock offering.1996 Expands business to Japan, Tokyo was the first place.2003 Starbucks enlargement prolongs at a robust rate and it translates into a company with 6400 outlets worldwide.2008 Global economic meltdown resulted termination in profitability, Starbucks decided to shuts down 600 outlets across the world and also exits the Australian market.Howard SchultzChairman, PresidentChief executive officerVISION, OBJECTIVES AND MISSIONVision Statement To establish Starbucks as most familiar and appreciated disgrace in the world and function a national business with values and guiding principles that employee could be purple ofThe vision statement clearly descr ibes the dream or the future of the company that is to be the worlds most comfortably known coffeehouse and also to be the most appreciated and positively graded brand by all aims of tidy sum around the world. The company also focuses its vision to employee satisfactions, so that the employees will be happy.Objectives of StarbucksIs to wax by making employees feel valuedIs to recognize that every dollar earned passes through employees detainmentThe Six principles arRespect and dignityQualityDiversityProfitabilitySatisfied nodesCommitment incorporated Values and Business PrinciplesBuilding a Company with SoulOpposing Franchising because of Quality Control and burnishOnly selling coffee beans without artificial flavors.Satisfy customers by all sozzleds.Employees contribution and involvement in making Starbucks a better companyCorporate Social ResponsibilityEstablish the Starbucks Foundation in 1997A major contributor of CARE, worldwide relief and development organization (He alth, Education, and Humanitarian aid)Participate in topical anesthetic charitable projects.Provides fiscal support to community literacy organizations2004 EnviroStars Recognized Leader Award for its community assist and environmental activitiesValue ChainStarbucks do not sacrifice a vertically integrated bestow scope. It always works at increasing its relationship with its suppliers through the fair trade initiativewinner Factors for StarbucksFactors which helped Starbucks to gain successStarbucks were the first coffee makers in businessStarbucks started their operation in the year 1987 infra Howard SchultzWithin the first five years they had 150 incloses.First enduringness coffee retailing chain in the market.First move advantage gave Starbucks a reason to establish a value proposal of marriage within customers and comes with a preposterous brand positioning. Profits were huge enough to allow them invest in their involution plans.Market Research Starbucks performed comp rehensively study for expansion and enter into overbold markets. 1991 was the year in Starbucks moved to California resulted after a lot of market research. The reason why California people adapt quickly to changing lifestyle and that is the reason of choosing California.Employee Satisfaction Motivation Starbucks played a major role in this aspect. Highly motivated and well trained staff resulted the last level of employee satisfaction. Starbucks offered wellness social welfares to their employees for employees who worked much than twenty hours in a week.Starbucks Strategies(1983- 2008)Schultz restored the old and h binglest employees of Starbucks to give the best service to the customers.Dave Lawrence was employ as a executive vice presented and charged with leading operation, finance and human resources.In locate to increase the market sh be, Starbucks has differentiated itself in providing a unique experience to its customers. In order to work a unique value proposition, Starbucks lose created stores with specific themes. Secondly they throw a focus on different flavors of beverages to suit peoples needs.Starbucks break highly-developed the market for specialty coffee exertion for America. In this context, Starbucks get created brand awareness and becauseforth have created a demand for coffee stores amongst American population. Therefore, they have interpreted coffee from a commodity market to a specialty item.New logo was invented to match the market-gardening of the Starbucks and Giornale.New espresso machines were equipped and look more Italian than old world nauticalChicago store opened in October 1987 as per expansion strategyIdentifying inability of the customers for having a cup of coffee in the winter season in Chicago, Schultz solved the problem of freshness and quality assurance by putt freshly roasted beans in special flavor lock bags that used vacuum packaging technique.Portland, surgery was the next market the company entered. E ntered in L.A in late 1991.Opened 15 new stores in 1988, 20 in 1989, 30 in 1990, and 53 in 1992, producing a total of 161 stores in US. excessively went for franchising concept to retrieve the cost for new store expansion.In order to make Starbucks a spectacular place to work Schultz accepted to expand healthcare coverage to include part-time workers.To oversee the expansion process Starbucks created zone wise vice presidents to direct the development of each sphere and to implant the Starbucks finishing in the newly opened stores.Starbucks had created a new subsidiary, Starbucks coffee multinational, to orchestrate overseas expansion and lay down the Starbucks brand name globally via license.To accommodate its strategy of rapid store expansion. In august 2002 Starbucks teamed up with T-mobile USA, the largest carrier-owned Wi-Fi services, to experiment withProviding inter lolly access and fired digital entertainment to patrons at over 1200 Starbucks locations.Part 2Starbucks Performance (Fiscal 2009 Annual Report)Stores Open Store Sales Growth(1) Store openings are reported net of closures.(2) Of the approximately 800 total US stores identified for closure, 566 stores and 205 stores were closed in fiscal 2009 and 2008, respectively.(3) Starbucks restructured its Australia market by oddment 61 stores in fiscal 2008. Of the approximately 100 International stores (incremental to the Australia closures in fiscal 2008) identified for closure, 41 stores were closed in various markets in fiscal 2009.Net RevenuesOperating Cash Flow smashing ExpendituresCompany revenues decreased from fiscal 2008, primarily attributable to a 6% decline in comparable to(predicate) store sales, comprised of a 4% decline in transactions and a 2% decline in the average value per transaction. Foreign currency translation also contributed to the decline with the effects of a stronger US dollar relative to the British pound and Canadian dollar. The weakness in consolidated compara ble store sales was driven by the US segment, with a comparable store sales decline of 6% for the year. The International segment experienced a 2% decline in comparable store sales.The Company derived 16% of total net revenues from channels outside the Company-operated retail stores, collectively known as specialty operations. The decrease in Foodservice and otherwise revenue was primarily due to thesoftness in the hospitality industry.Schultzs Actions in 2008/2009Retrained all the store employeesThey reduced operating costs by $600m per anumSimplified the product rangeThey close 1,000 worst-performing storesIntroduced Fairtrade coffeeStarted advertisingPorters Five ForcesPotential entry of Competitors (Low).DifferentiationCoffee industry companies tries to achieve specialisation in their service qualities through stores ambience, staff and complimentary products. Hence it becomes difficult for new players to imitate the living business models.Potential development of substitute products (Low)Companies such as Pepsi and Coca Cola have been a terror to specialty coffee retailing from a substitute perspective. In the current situation this threat has been lowered guessablyBargaining power of suppliers (High)Trade PolicyFarmers associations that practice the fair trade policy. In US this initiative is called the TransFair initiative. Users of these are certified coffee beans are regarded as more reputed by customers and hence most companies such as Starbucks are forced to buy from these farmers. This increases the bargaining power of suppliers.DifferentiationBecause of the grasp differentiation companies need to procure an assortment of different varieties of coffee beans from different specialized farmers. This results the increase in the bargaining power of suppliers.Rivalry among competing firms (High)It faces tough competition from local baristas due to price factor. Starbucks is priced higher than these local players. Starbucks faces stiff competition from McDonalds, Dunkin Donuts and a repress of players. Overall the industry is growing but at a slow rate and there are lot of players.CostIn terms of switching cost, consumers do not pay a high amount when they needs to switch their preferences from Starbucks to other coffee shops. Starbucks have lost a number of its customers because of the high prices. Customers opine that they get the same coffee in other places at lower prices.Bargaining power of consumer (Moderate)Loyalty ProgramsRepeated purchases from a single customer become guaranteed customers are bounded to the organization through Loyalty CardsLow Switching CostIt unremarkably plays a negative factor to the companys growth by increasing the bargaining power of buyers.SWOT synopsisStrengthStarbucks has proven to give an outstanding performance in customer service and experience. It has its own unique playback songs system which can be used to listen to your choice.Starbucks have changed coffee to a recognized bevera ge. unity of the major strategies of Starbucks is that it has never used expensive television advertising campaigns or brand ambassadors to advertise, instead it has relied more on its universally present cafes, word of mouth publicity and the ambience of its stores. It has maintained a high level of service through which it has achieved a consistent level of customer satisfaction.WeaknessCustomers are never loyal to a single store and keep on changing their stores, because when ever Starbucks enters any foreign market it opens a large number of stores within close vicinitySales of individual stores are never stable.Because of the recent recession, the levels of same store sales and margins have come down. The fourth quarter results have shown a loss of 70% in the companys net income and share prices have fallen by 33 cents. There has been a closure of 600 stores and lay off for 6700 stores.OpportunitiesAlong with coffee Starbucks has also branched out to produce DVDs, CDs, t-shir ts and other proprietary food product offerings. The market for these products has grown considerably and gives a with child(p) opportunity to Starbucks for leveraging their brand.Starbucks should also look at exploring some of the emerging economies in South east Asia such as India where the economy is stable.ThreatsThe economic recession is a threat for Starbucks since they had to close down a large number of stores leading to declining profits and large level of unemployment.McDonalds and Dunkin Donuts serve high quality gullible coffee also which is an impending factor on Starbucks growth. Starbucks is facing major challenges from competitors such as McDonalds and Dunkin Donuts.strategic SynopsisStarbucks faces an extremely challenging fiscal 2009 due to the ongoing economic slowdown. It noted that its customers may have less money for discretionary spending as a result of job losses, foreclosures, and bankruptcies. Any resulting decreases in customer traffic or average value per transaction will negatively impact the companys financial performance as reduced revenues result in sales de-leveraging which creates downward pressure on margins. The company also said it expects negative comparable store sales for fiscal 2009 and that additional restructuring measures may be needed in the future if Starbucks is unable to improve its financial performance.PART 3Customer, Market, Market pieceCustomer SegmentIts is well known for its coffee as well as the relationships formed with its customers. This targets college students and business people in general, as well as individuals.Target MarketStarbucks us always with child(p) -focused and look forward to aim to connect with their customers, childrens and communities through different types of advertisements tactics. College age group and post graduates are the big growing market.Market AttractionTargeting adults and young adults is a good mechanism for Starbucks because this age level has the same interests as the foundation that promotes arts, culture, education, and the environment (starbucks.com). The company satisfies their customers through their advertising, support programs and, of course, their coffee.Resources and CapabilitiesA Resources, capabilities and Strategic Assets each company or organization needs and owns certain resources, capabilities or competencies and also assets which are a necessity to endure and prosper globally.The resources consist ofCreating Competitive EdgeIntangible ResourcesRecipeEmployee relationshipLarge customer baseReputation of products and servicesTangible ResourcesLarge number of outletsMachinery equipmentsOperations in 37 countriesRESOURCES CATEGORIESSTARBUCKS RESOURCES sensible RESOURCESOperation in 40 countriesConventionally assay and environment.Effective segmentation.Supply chain management.Large number of outlets.FINANCIAL RESOURCESTurnover of 46.56 billion in 2009.Gross margins of 4.13 billion in 2009.Profit of 2.1 billion in 2009.HUMAN R ESOURCESGreatly competent labour force.Young and prosperous.INTELLECTUAL CAPITALReputation for excellence leaf blade image built as penchant, environment.Strategic capability of StarbuckCATEGORIESSTARBUCK RESOURCESTHRESHOLD RESOURCESsolid supply chain.Young and besotted workforces.THRESHOLD COMPETENCIESQuality.Reliability.Dealings and relationship with its employees and customers.UNIQUE RESOURCESHi-tech coffee machines equipments.Extraordinary labour force mall COMPETENCIESTechnology.Speed of production.Known as The Best coffee providerB Structure, Culture and organizational associationThere are very less companies who can boast to be as consistent as Starbucks in terms of attracting the customers which is always adjusting itself for the demand of the time with seamless quality and efficiency. The adjustment which is the company is ordain to accept all the time is what makes it different from the rest.Their philosophy of the Starbucks is to provide product which are marvel of t aste but also come with value and satisfaction.B STRATEGIC CHOICEIdentification of Strategic OptionsAnsoffs crossway/Market MatrixConsidering the approach of STARBUCKS they should continue to go with what they are doing currently. It means stick to what they do best. I think that they do need to enter new markets for themselves and in particular ASIA. Currently STARBUCKS is not one of the most commonly used or known brands in ASIAN region. To pin point the region the areas to focus must be China and South Asian markets.STARBUCKS has set its sights on Chinese recess market with view of the massive growth in Chinese economy and the wealth generated. Working in China would also mean that they will be able to work with the best available engineering science and also the fast growing consumer market that exists within China.Other region of interest can be South Asian emerging markets and in particular India who are enjoying a massive boom in economy and also buying power.In my opinion the strategy used needs to be Business to Customer or B2C as this strategy has already served STARBUCKS Group very well in the past.The benefit of the strategy will be that it will be Product driven and will also increase the value of the transaction and plus they will have larger target markets. This will also look into that there will be a single step buying process and will enhance brand identity and also the brand image will also work as an trim helping hand for the company. B2C strategy will ensure the brand loyalty and also will promote emotional buying decisions which will base on status, price or may be desire.RECOMMENDATIONS FOR fulfilStarbucks should continue with its operation in the growing economies and markets and diversify themselves to new markets where ever possible. As most of markets of europium and America are at a stage of maturity, the realistic option for growth is diversion to new markets. The markets of Europe and America are older and also are very es tablished for the Starbucks and it also has developed a brand loyal segment of customers behind them. That is the reason they need to consolidate the work they have so far put in to the emerging markets and consumers.To put the strategy into action STARBUCKS needs to consider the below stated aspects so that the transition or change over to new markets is as swimming as it can get.The timing is one of the major aspects which need to be taken care off or estimated beforehand. Since company already has its plants based in INDIA and CHINA they still need to develop them promote to enhance production and meet the growing demand of a growing market and also a growing consumer base. The time it will take for them to either acquire or go into unless and further of franchise growth model. The other important type of strategy in which STARBUCKS has been largely successful is by creating their 100% subsidiaries in the emerging markets so that it becomes a strategic asset for the company an d would usually mean that it will be cost effective manufacturing by producing it in developing countries which means that they will have relatively less expensive labour at their disposal in comparison with already developed countries and markets.The constraints for company can be the rise in prices of raw materials will definitely impact determine and positioning of the brand.They will also have to work extensively to keep up to date with taste of consumers and also their preferences in terms of product. Another factor can be the potential of the markets suggested will definitely appeal to the competition and it might trigger a price war and fierce rivalry amongst the industry players.The fluctuation in international business will also affect STARBUCKS in particularly the international currency market.This strategic plan may be able to help STARBUCKS achieve a safer jaunt ahead and they will be able to sustain a strong foothold in the world.Starbucks should continue to open new locations worldwide. Starbucks is extremely dependent on its domestic success, and yet has a variety of countries it has not explored opportunities in. However, it is recommended that Starbucks tread lightly and with caution, insuring proper social and cultural analysis before plunging into a country. This is apparent in the fact that Starbucks was forced to close three retail stores in Singapore last year.